TV Advert Analysis

This advert is made to promote the department store 'John Lewis' - the whole point in the advert is to get people into the store at its most peak time, christmas. The audience that it is directed towards is for everyone really, for all ages. It is made up of real life and an animated penguin to make it appeal to children as well.

TV Advert Evaluation - Amy, Joel & Byron

TV Adverts Survey Results

Location Recce

Budgeting

Props & Costumes

For the props, we had the tubs of Ben and Jerry's ice cream in which we used in our production.

For the costumes, we wore casual clothing due to how we wanted it too look like it was casually done and not made for an advert.

Risk Assessment Form

Production Schedule

Shot List

Unilever Research

Re-Branding

TV adverts feedback

TV Advert